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行业资讯

Overseas PR | MEDIA PITCH

As a PR person, especially a friend of overseas PR, I believe I often come across these two terms: Media Pitch and Press Release. Previously, some children's shoes who had just entered the PR industry asked me what the difference was between these two ❓ Let's sort it out today!Press Release

时间：2024-10-28
In general, is it possible for small brands like us to get coverage opportunities from top media? Af

For small brands, it is indeed difficult to obtain coverage opportunities from top media, especially if it is done by domestic teams, which may face significant challenges. However, our advantage lies in our North American team, which has over 20 years of rich experience and extensive media resource

时间：2024-10-28
What is the difference between EARNED MEDIA and PAID MEDIA?

Earned MediaAs the name suggests, earned refers to the non paid media exposure that we strive to obtain through hard work. For example, news reporting, social media sharing, word-of-mouth communication, etc. The exposure of Earned Media is not obtained through the purchase of advertising space, and

时间：2024-10-28

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